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Top online educational resources for learning internet marketing

Posted by on Nov 22, 2015

Today, it is vital that everyone know how to use the internet – it touches everyone’s life in one way or another. It doesn’t matter what profession or line of work you are in – most of us will find that we turn to the internet more than once every day for one reason or another. Unfortunately, many people dont’t realize that they can make more money by learning how to use the internet better.  Most people are able to do basic searches for information but what they don’t realize is that with a little bit of skill, they can do a lot more. That is why learning the internet is important. There are many online learning resources that teach internet skills but not all of them are very good. We have compiled a list of the top ones here. If you choose to learn on any of these websites you will not be disappointed.

Lynda.com

123This is an excellent place to get started when you are learning the internet. Students can learn through videos and texts and they can choose subjects such as website development, website design, HTML composition, web, photography, 3D animation, video, audio and music.  Students can start by taking the free a free trial for a short period after which they can pay up to continue taking the course. Once you are member you get a host of benefits – you have unlimited access, you have experts teachers to instruct you, you can create custom playlists and you have unlimited access to thousands of websites and other resources that you can choose from. You can trust Lynda.com to teach you what you want to learn because so far, they have successfully trained more than 4 million students. All courses are updated on a regular basis so you can be sure that you are getting the latest information.

Codeacademy.com

ih2vOpDtAs the name suggests, this website focuses mainly on teaching users how to code. Currently, it has more than 25 million learners. You can learn how to make a website, create an interactive website, learn Rails, learn AngularJS, SQL and many more. The great thing about this website is that it can help you transform your life – once you learn how to code you can get a job almost anywhere you want. Just log onto the website and you will see many stories of people who transformed their lives by learning how to code. What attracts users to this site is the fact that it is free – you don’t have to pay a dime. Learners are free to learn at their own speed so you don’t have to worry about being rushed for time to finish your course.

Codeacademy offers an almost gamified interactive online platform that teaches multiple programming languages like Java, Python, PHP, and more.

W3schools.com

This website is for those who want to learn programming language so that they can build websites. Learners use tutorials and references to learn a number of programming languages such as CSS, JavaScript, PHP, SQL and JQuery. Students are allowed to build and test their own websites during the course of the training. Most of the courses on the site are free and you can take as long as you like to finish your course. The material on the website is provided by experts and reviewed on a regular basis to ensure that it is correct and up to date. The courses are designed in such a way that learners can learn how to teach by the time they complete their course. This website has one advantage over others of this kind – learners get a complementary certificate once they complete their course.

Plurasight.com

This is a paid site for learning the internet but users say that it is well worth every dime they spent on it. It provides IT training but also teaches students how to program in a number of different languages. Once they are true with their course they can go ahead and do things like build apps, build websites and they are also able to work in different areas of IT. What is most impressive about Pluralsight.com is how comprehensive the courses are – students go into a lot of detail meaning that by the time they are through they know a lot more than students who have studied the same courses on other sites. They also have a range of excellent internet marketing courses. Parents will be happy to know that Pluralsight.com has now launched free coding courses for young children.
Learn More About Pluralsight

So which website is best?

All these websites are very good for those interested in learning internet marketing and you can be sure that whichever one will choose will equip you with skills that you did not have before.
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5 top internet marketing blogs to follow in 2016

Posted by on Nov 19, 2015

If you are an internet marketer you want you be ahead at all times – in that world, information is everything. One of the ways to stay ahead is to read blogs that are published by other internet marketers. The problem is that there are so many internet marketing bloggers that it can be tough to know which ones to follow. To help you, we have compiled a list of the top 5 internet marketing blogs you should keep an eye out for in 2016.

1. Occam’s Razor

If you are new to internet marketing you may not have heard of this one yet but here is the good news – it is the best internet marketing analytics blog. It is published by Avinash Kaushik and the information you will find there is invaluable. In 2016, we expect him to deliver information of the same high quality as he has in the past. His emphasis is on data-driven decision making. If, for instance, you are not sure what to do with the results of your Google analytics, this is a perfect place to learn how to interpret results and what you should do about it. In other words, if you are unsure where you should focus your efforts and resources in the coming year you will find Occam’s Razor very useful.

2. Copyblogger

This is a site that is well known to many, not just internet marketers. In case you haven’t come across it yet you’ll be happy to know that it is the go-to place for all things content. Internet marketing is all about content. If you don’t get your content right you will not get users to but from you – content is what tells them what you are selling. In fact, when it comes to content it isn’t just users you should be concerned about – Google is now rewarding websites that have good quality content. As an internet marketer, you can never afford to sit back and assume that your content is alright – things are in flux all the time. The place to keep up with everything is Copyblogger. There, its creators, Clark and Sonia Simone teach you everything you need to know about how to create content that sells.

Copyblogger is one of the best resources on the web to become a better marketer to grow your business. Founded in 1998 by Brian Clark, the company is shaping the way media and copy are spread online.

3. Boost Blog Traffic

Traffic is the life line of your internet business – without it you are basically dead. Whether you want to learn how to write blog posts that will help you go viral, how to use Quora to drive traffic to your site, learn how to create blog graphics, how to use influencers to your advantage, how to be unique – you are getting the drift; this site is all about blogging and it doesn’t restrict itself to one particular area – they cover a wide range of topics and there is always something new that you can learn from here. If you are going to ignore all the blogs in this article don’t ignore this one. It will be a huge resource for internet marketers in 2016 and there is a good chance that there is stuff that you will learn here that will help[ you transform your business.
Diverse Hands Holding the Word Blogging

Diverse Hands Holding the Word Blogging

4. The Sales Lion

We decided to include this amongst the list on top internet marketing blogs specifically for those who are looking to get into the game in the coming year. If you have an internet marketing idea then this blog is a must. It was created by Marcus Sheridan and he knows what it means to come in at the bottom – he is sometimes called the “pool guy” because he started with nothing but has managed to build an internet business to die for. In his blog, he shares his experiences and offers advice to newbies. You will find the information he provides insanely useful. Marcus is also a great motivator – he understands that when you are beginning and things are hard it is easy to feel discouraged so he writes inspirational articles. In addition to the internet marketing blog Marcus also educates through workshops, seminars, consulting and in-class training.

5. Marketing Profs

Profs in this case stands for professionals. This is a one-stop shop for all things to do with digital marketing and content creation. It is more or less like a library that provides information in the way of tips. If you are a hands-on person who is all about getting things done then this is the place to learn how to do them.
Now you have all the best internet marketing blogs that you need to succeed in 2016. All the best!
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How to become an internet marketing expert using free internet resources.

Posted by on Nov 12, 2015

For one to become an expert in Internet marketing mastering, it is a prerequisite that you learn the language to use for your target audience and be creative. Language is a useful tool in marketing as it helps one to communicate with clients efficiently without any misunderstanding and by having this it will help you understand what user needs and what he does not. So before diving in the world of The Internet or digital marketing being proficient in the language of the audience is the first thing should consider. Creativity on the other hand enables you to stand out from your competitors. Having met this two conditions then everyone can be become an expert Internet marketer by getting some additional skills which include;

1. Website Design

 Everyone aspiring to become an Internet market here is where to start. There a lot of sites losing traffic simply because of how they look; they don’t impress their visitors in the eyes though contents may attract more visitors also a smart design may also make the client revisit the site. Poor web design and content layout may give the visitor a hard time to trace the information he/she was looking for, and some may end up giving up. Web design skill set is a useful tool in Internet marketing as it has thousands of benefits to the content creator the client and the owner of the product being marketed. If you aspire to become an expert Internet market, there are various websites where you can get web-design learning resources and training. Some of the websites where you can access free courses and resources are codecademy, w3schools , tutorials point and also YouTube; for an Internet marketer you should learn HTML, CSS, JAVASCRIPT and bootstrap for responsive web design. These are the most basic skills every digital marketer should have.

2. Search Engine Optimization (SEO)

SEO is a marketing disciplined destined to enhance webs visibility in the non-paid search engine results. It involves the use of creative and technical elements to make the search engine aware of a particular site.  The process of search engine optimization involves structuring a website in a way that all search engines understands. Some aspects of a search engine are words in a web page and how the website is linking to other websites on the Internet. Please note that SEO is not only for search engine but also for user-friendly websites too. Several website offers free SEO training these websites include moz.com, .webmasterworld, seobook, and through use, your favorite search engine you can find many others.

3. Outstanding Landing Pages

  For to become an expert in Internet marketability to create outstanding landing pages is not as simple as an added advantage but a prerequisite too. Landing pages are the websites home pages that contain information that persuades the-the visitor to buy a certain product make a download or click a certain link. Without this skill set, one cannot be termed as an expert Internet marketer since marketing involves persuading someone to buy a certain product or a service. This skilled is mostly self-taught after trial and failure with the creative skill set you already have. It also works well with marketers willing to try out new things. Conducting research on ways to create a unique landing page increases the chances of having a successful landing page. Some tips on creating a unique landing page are free on various web sources including, Unbounce, Hubspot, http://www.wordstream.com/blog/ws/2014/02/12/great-landing-pages, etc.

4. Lead Nurturing

Every company aims to get the highest sale in their industry. To achieve this goal expert Internet marketer works on improving the relationship with people to raise companies profile in the eye of the prospective customers. A company is having a good relationship with people, it has greater chances of getting more customers as it will attract more customers because of its reputation.  Through the use of blogs, expert Internet marketers provide information useful to everybody this create following and raises company profile. Some tips of lead nurturing are free from the following web sources, emedia, b2bleadblog, ciclestudio and many others sites.
Learn about an important stage in the buying process, lead nurturing.

5. Customer Retention.

An expert Internet marketer’s role is not just making the product he or she is dealing with found, he/she is also required to retain his/her products customer. To learn tips on maintaining customers, you can visit,http://www.wdfm.com/marketing-tips/customer-retention-tactics.php and http://www.ngdata.com/how-to-improve-customer-retention/.
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